Aplauz Rosé from Mavrud and Melnik Conquers Italy

We are proud to share that our flagship rosé, Aplauz (a blend of Mavrud and Shiroka Melnik Vine), has been highly acclaimed on the Italian wine scene. Thanks to our successful partnership with Proposta Vini, a featured article about Aplauz Rosé was published in prestigious catalogs distributed across various provinces in Italy. In a piece dedicated to Europe’s finest “pink” wines, leading Italian wine experts have paid special attention to the terroir of Southern Bulgaria and the magic of our indigenous varieties.

What are they saying in Italy about Aplauz Rosé?

“Once upon a time, there was Thrace. Those who studied Roman history and still hold in their minds the maps of the empire — from its peak glory to its decline through splits and invasions — will surely remember the name of this fertile region of ancient civilization that occupies the south of Bulgaria.

Sandy and partially volcanic soils, native grapes (the various types of Melnik, which gives the name to the winery, and the ancestral Mavrud), though today international varieties are also successfully grown. However, it is the two autochthonous varieties (60% and 40%) that form the winning pair creating Aplauz — a rosé with a fine, pale color but an intense sensory signature, featuring notes of pear and strawberry wrapped in a delicious veil of cotton candy memories.

But take note: on the palate, the wine (sealed with a glass stopper) is fresh, long, and ‘straight’. Selected by Proposta Vini, it is priced at nearly 15 euros.”

— Translated from the original Italian publication

For all our friends and fans of Bulgarian wine in Italy, you can find Aplauz Rosé through the Proposta Vini network.
Distributor for Italy: Proposta Vini
For more information and inquiries: STC Sofia Trading (our trusted international trade partner).

Статия за розета от Европа в Италия

Аплауз Розе в престижни винени каталози в Италия